Melissa Aleman
Posts

  • Episodic Instagram, Austin Veterans, Copenhagen TV2, and More From New York Film Academy’s Broadcast Journalism School

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    Digiday posted a fascinating article last week about storytelling in the digital age. The premise was that “publishers” (the online sort) are treating Instagram stories like episodic television. It’s really a brilliant innovation. The way people process information is changing (or should that be “has changed?”). People react less to words and more to images. So how do you take what would otherwise be disjointed arrays of pixels and give them staying power? You tell a story — and episodic television has been telling stories since the dawn of the TV era. By creating basic storylines, that carry over from “episode” to “episode,” you create anticipation, tension, interest and (most importantly) audiences!
    The same is true in nonfiction video too.
    NYFA grad Melissa Aleman is back in the Weekly Update again, this time with Col. Jack Jacobs, the chair of the NYFA Veterans Advancement Program. Melissa was the videographer at a special veterans event that NYFA held in Austin, Texas. It is wonderful to see how Melissa is using the skills she learned as a Broadcast Journalism student not just to build a career, but to “give back” as well. Meanwhile, Col. Jack Jacoba is the heart and soul of our veterans’ activities here at NYFA.
    So how do you produce news stories in the digital era? Well, you can learn a lot from NYFA grad Celina Liv Danielsen. She works in the news department at TV2, in Copenhagen, Denmark. Look carefully at the picture below — Liv is using three microphones. Two are wireless lavalier mics (see the antennae on the back of the camera?), and one is a mini-shotgun mounted on the front of the camera. Just like she learned to do here at NYFA!
    The skills students learn in the NYFA Broadcast Journalism program can be used in a number of different ways. Recently I heard from graduate Karina Gaudereto. She is working for a company called SEVEN PR, in Sao Paulo, Brazil. She wrote:
    This is a PR Agency for techlology startups, and I am a press agent for some companies in this area … There is one TV production called Floresta Produções which is a joint venture with Sony Entertainment. They make one of the most famous reality shows here like Lady Night at Multishow, and also UFC, Shark Tank, and shows like Who Wants To Be A Millionaire. They called out our help because they want to expand their productions for branded content and TV premium. It’s been cool but tough!

    Here is a screen grab from one of Karina’s student projects. I know for a fact she misses New York … if not the winter weather.

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  • Broadcast Journalism Alumni Reporting From CGTN Beijing, CW 33, and More!

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    There is no better source of information regarding trends in American journalism than the Knight Foundation. The foundation is funded by the proceeds of the sale of the national Knight-Ridder newspaper chain, which took place just before the business model for local newspapers collapsed.

    Strictly nonpartisan, and rooted in the realities of journalism today, the foundation just posted a report on the impact of new media on local TV news. The summary is well-worth reading, as it explains how local TV news has — so far — avoided the dramatic decline in viewership seen by network news programs. It also exams the strategies stations are using to become cross-platform distributors of news.

    Ongoing trade tensions between the United States and China have meant some very long days for NYFA Broadcast Journalism grad Grace Shao. Here is her summary of one of those days, reporting for CGTN from Beijing:
    What a day! Woke up at 0500 to the White House’s announcement of a proposed tariff on 100 bln dollars worth of Chinese goods … then proceeded to do a live cross with DC at 0800, 0900, 0930 and live cross with Beijing at 1400 while waiting for the Chinese MFA & MOFCOM’s official response … at 1700 I aired a pkg summarizing the U.S.-China trade tension which was aired again at 1900 … at 2030 MOFCOM held a press briefing and I finally got to wrap up the day with the official response, finishing a final package at 2300….and now sitting on my couch, I’ve never felt more satisfied eating a tub of ice cream!
    Closer to home, alum Melissa Aleman has moved from New York City to the heart of Texas — Dallas, to be precise. And after doing some freelance work, she is about to start working at CW 33.
    I wanted to fill you in on the CW 33 journey. I got the job as AP for NewsFix! I’m very excited for this opportunity. I will be starting April 18! Thank you for everything you and the instructors taught me in NYFA! 
    BTW, you may have seen Melissa’s picture in the current NYFA Viewbook. That’s Melissa on the right … Her classmate with the camera, Lara Gato, is now an Associate Producer at CBS News.
    As for myself, I am just back from Vietnam where I was working on a joint China/Vietnam/U.S. project. It’s something of an understatement to say it was a “challenge” working in three languages, but it was a great experience. I ended up spending a good deal of time in the countryside, including up in the Central Highlands, which saw far too much fighting during what is known there as “The American War.” Da Nang, which used to be more of a small town than a city, has grown exponentially…
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  • New York Film Academy Broadcast Journalism School’s Last Weekly Update of 2017

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    As this is the final Weekly Update for 2017, I wanted to tell you about what some of the NYFA Broadcast Journalism graduates have been doing recently…

    Celina Liv Danielsen is one of the hardest working people I ever met, and that hard work has apparently paid off. I heard from her last week via Facebook: “I have been working at the Danish television company TV2 for a year now, and I just found out that I’m among (together with a colleague) a nominee for the Best News Story of the Year at the award show ‘TV Prisen 2018.’ I just wanted to thank you and the school for teaching me so much…”

    Congratulations, Celina! Not bad for one year on the job…

     

     

    Meanwhile, more recent alum Melissa Aleman is now working on “Somos Texas,” a series that airs on Azteca TV. And her most recent story has a definite holiday theme: “Don’t miss out on the best location to take your selfie this Christmas! Today I’ll be showing you the place that has more than 4 million Christmas lights! Don’t miss a brand new holiday edition of #SomosTexas only on #azteca.”

    Want to find out about the plot of the next blockbuster film in the Jurassic Park series, “Jurassic World: Fallen Kingdom”? NYFA grad Daniella Gemignani interviewed director A.J Bayona for Globo TV in Brazil.

    Bryanna Reynolds recently interviewed international entertainment legend Kylie Minogue at the Melbourne premiere of the “Swinging Safari,” which Bryanna describes as “an Australian comedy.”  It’s a coming-of-age film that takes place in the 1970s.

    When Elina Mukherjee went to Times Square to report a NYFA student project earlier this year, she had no idea it would turn out to be a job interview for TV Asia USA. Someone from the New Jersey-based programming service saw her doing her stand-up, and he was so impressed he offered her a job as a freelance reporter after she graduated. Her first assignment is the Global Healthcare Summit taking place in India. Then she will be reporting stories from Long Island, which is a suburb of New York City. Congratulations, Elina!
    Finally, on a personal note, it was an amazing year. I never dreamed I’d be asked to participate in the international version of a major CCTV cultural history series … and end up as the host. The six-part documentary series is headed to the MIPTV international TV market in Cannes next April.
    Have a wonderful holiday, whatever tradition(s) you follow, and I’ll be back next year with more news about the NYFA Broadcast Journalism department.
    Until then, stay tuned!
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