Do not underestimate the power of the craving for Doritos. At least the New York Film Academy isn’t. Of the ten finalists in the Doritos “Crash the Super Bowl” contest, which provides the winner with the opportunity to have his or her commercial air during the Super Bowl and win one million dollars, the New York Film Academy has two representatives!
“I’m really delighted to have made it into the finals, considering how strong the competition is,” says Bedford. “And it’s also great to be the first person from the UK to make it into the finals.”
You can vote for Bedford’s commercial on multiple platforms everyday from now until January 28th! Visit: https://crashthesuperbowl.doritos.com/finalists#/6517 and vote now!
Bedford is currently working as a freelance director working across tv, brand films and commercials. If James wins the grand prize, he plans to use the money to film a feature film — no fish involved.