According to a recent Tubefilter article, the U.S. Media Industry Forecast predicts digital ad spending will reach almost $42 billion in 2015. The study suggests digital spending might exceed TV…
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Recent estimates of current U.S. ad spending by Strategy Analytics show that while digital marketing continues to grow, it’s still almost $30 billion behind TV ad dollars. The report estimates…
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In today’s multimedia world, a piece of news, either local or national, can go viral in hours. Anything from a celebrity scandal to a cute animal picture to a politician’s…
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Adapting a big news story for local audiences is an increasingly popular trend in today’s news landscape, which is dominated by social media and viral videos. It helps everyone from…
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Social media’s impact on broadcast journalism is reshaping the way in which we all get, share and discuss news. According to a recent Pew Research study, about two-thirds of U.S….
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New York Film Academy Broadcast Journalism School graduate Joelle Garguilo comes back to speak with us about her experiences: “I’m Joelle Garguilo, currently a digital journalist at NBC News, and my broadcast…
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If there’s anything that you’ll learn when being taught journalism in our digital age, it’s that being self-sufficient is the key to your success. Journalists are now required to do…
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EARLY DAYS – 30s & 40s “Edward Roscoe Murrow” – the significance of this name in broadcast journalism cannot be overlooked for those who are remotely interested in the topic….
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Broadcast journalism is an exciting career that offers a wide range of opportunities, but you must possess the right skills. There are a few golden rules to keep in mind…
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