In journalism, we always try to “get ahead of the story.” That is, not just report what has already happened but also cover what may well happen next. TVNewser had a great feature recently on how ABC News was out in front of one story by an astounding 38 years. In February 1979, Frank Reynolds — the anchor (presenter) of ABC’s evening newscast — wrapped up a story about a just-occurred solar eclipse with a unique tag:
“So that’s it – the last solar eclipse to be seen on this continent in this century … Not until August 21, 2017 will another eclipse be visible from North America. May the shadow of the moon fall on a world in peace. ABC News, of course, will bring you a complete report on that next eclipse 38 years from now.”
And he was right. In fact, a friend and former coworker of mine anticipates cutting at least one eclipse story for “Good Morning America,” ABC’s morning news/chat show.
On the other hand, CBS News — often seen as the most “behind-the-curve” operation when it comes to cross-platform distribution — has incorporated video-on-demand (VOD) functionality into their CBSN digital news platform. It can be watched either in linear or non-linear fashion. In addition, some CBSN content can now be seen on the main CBS broadcast channel as well.
We end this edition of the Weekly Update with good news about Evgenia “Genia” Vlasova, who many of you know as a classmate, a TA or an active freelance multimedia journalist. She can now add the title “NYFA Instructor” to her resume. Genia is taking the lead with the Personal Journalism course, and will also be teaching the 12-week Evening Broadcast Journalism workshop this fall. She came to NYFA with seven years of on-air experience in Russia, and combined that with all she learned here in the 1-year Broadcast Journalism Conservatory program. Tireless, upbeat, knowledgeable, talented, Genia is a great addition to the Broadcast Journalism faculty.