Leslie Picker
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  • New York Film Academy (NYFA) Broadcast Journalism Update: NBC News Edition

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    There is an old saying about how “the only constant is change.” That is certainly true of Broadcast Journalism. Whether you are a major TV network, an up-and-coming producer, or a student just learning the basics, you can’t stand still. 

    The latest case in point comes from NBC News, which is launching a new streaming service called NBC News Signal. Aimed at folks far younger than me, who use media in far different ways than my generation, it will have its own “nightly news” hosted by Simone Boyce.

    The major networks have long posted stories — and even full programs — on their websites. But the majority of you reading this don’t “watch” TV in conventional fashion. If someone wants to reach you, they are going to have to do it through your phone, in a way that stylistically mirrors other digital information services.

    It’s a crowded field… CBS, Fox, ABC, Cheddar… they are all out there competing for the digital audience. Then there is streaming media app Flex, which went into the news business through its acquisition of Watchup. Flex started as a way to organize your digital content. Now they want to provide content.

    Whatever happens regarding distribution platforms, there will always be a need for something to distribute, for content. Learn the skills essential to being a content creator — in the New York Film Academy (NYFA) Broadcast Journalism school, for instance — and there is a place for you out there.

    Last week saw a return visit to the Academy by CNBC reporter Leslie Picker. Leslie is so generous with her time, coming in to teach a Master Class for our students. She shared with them insights into how things work “in the real world,” using the arc of her own career as a starting point. She also discussed how stories evolve as they are being reported, and the resulting debates in the newsroom on the best way(s) to cover them.

    After class, all the students had the opportunity to chat with Leslie. For all of her kindness, she left with the highly coveted (and somewhat rare) black NYFA baseball cap…

    Leslie Picker

    Leslie Picker

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    October 29, 2018 • Broadcast Journalism • Views: 1116

  • Students Fighting Fake News, a Visit From CNBC Correspondent Leslie Picker, Reporting the Austin Bombing, and More From New York Film Academy Broadcast Journalism School

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    As everyone reading this email already knows, this is a challenging time to be a journalist, especially here in the United States. In fact, some have gone so far as to to term the current style of political discussion here as nothing short of “toxic” to democracy. Marketwatch posted a fascinating story last week on one of the unexpected results of the battle over “fake news”: Journalism schools in the United States have seen a noticeable increase in the number of students attending. This growth in enrollment seems to be driven by a sense of duty, as well as a belief that there are a growing number of career opportunities for those studying journalism.

    Journalism.co.uk is always a good read. Last week they posted an article on how 45 newspaper writers and editors in Slovakia, in response to their paper being taken over by a local oligarch, started their own “paper” … only this publication is primarily digital, but it still has a physical presence. And instead of outsourcing news coverage — as many sites do — they outsourced the business-side of the enterprise. That way they could devote their time to what they know best — journalism. Fascinating story…

    A big thank you to CNBC correspondent Leslie Picker, who was kind enough to take time out her busy schedule to meet with some of the NYFA Broadcast Journalism students. Her detailed description of her own personal career arc taught our students that the process is never easy, but is full of potential. She also told them “the story behind the story” of an award-winning investigation she reported for CNBC. She’s a great role model, and a fabulous communicator. Thanks, Leslie!

    CNBC Correspondent Leslie Picker visits the New York Film Academy.

    NYFA Broadcast Journalism graduate Nicole Cross admitted mixed feelings last Wednesday, when police in Austin, Texas, apprehended the suspect in a series of bombings. The suspect chose to blow himself up, rather than be captured. Nicole reports for KVUE in Austin, and has been following the story (along with her colleagues) from the start. And while the bombings now appear the be over, the story certainly isn’t…

    Former NYFA student Daniella Gemignani reported a complex story last week on how agriculture represents one-third of Brazil’s GDP. (I know that thanks to Google translate.) It’s the kind of story that isn’t easy to visualize. It also involves figuring out complicated economic, business and technological concepts. And then there are the cows … another great job, Daniella!

    Abiola Jinadu traveled a long way, from Nigeria to New York City, so she could study at NYFA. Smart, inquisitive, hardworking, and personable, she has a lot going for her. She writes, via LinkedIn:

    I create and produce content for a living. Folio Communications PLC was my first client this year and I produce content for their online platform – Miss Nigeria TV. 
    Congratulations, Abiola!
    The Broadcast Journalism Update will be on hiatus of the next two weeks. It is Spring Break at NYFA, and I am using it as an opportunity to travel to Vietnam for a feature film project I am consulting on. It is something of an irony that last week I was shoveling snow, and this week I will be looking for places to cool-off. It is the first U.S.-Vietnam-China co-production I have ever participated in, and it promises to be challenging. Any project involving three languages is, by definition, challenging…
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